Life is About Choices. It’s As Simple As That.

life is about choices the road less traveled david domzalski social media management newtown pa

Two roads diverged in a wood, and I —
I took the one less traveled by,
And that has made all the difference.

– Robert Frost

Let me preface this post by saying that I am just as guilty as any of you. I make (and have made) poor choices throughout my life. So, this isn’t a “I am better than you now listen to my words and take them as Gospel type of post.” It’s just something that came to me today after an encounter with a friend. 

We are faced with a myriad of choices on a daily basis. This isn’t ground breaking stuff here. 

The choice to brush our teeth – or let people smell our bad breath. 

The choice to get up and go to work – or collect a benefit of some type. 

The choice to spend money on the next iGadget – or invest your money in something that offers the opportunity for a passive income stream. 

No matter what you do in life, you are faced with a choice. So, you can imagine how dumbfounded I was to learn that a friend of mine, let’s call him Jake, told me that he now has to work overtime at work to pay for the beer tab he rings up as a result of being a season ticketholder of a professional baseball team.

WTF? Come again? You are trading free time to pay for a beer tab? 

Granted, I realize I do something similar when I grab a drink out with my wife. I worked for the money I am handing over to the bartender or waitress (and paid for it with free time as well). But, this is slightly different in my opinion. It’s one thing to go out here and there, but have a game plan the whole time of what you want to do in life.

It’s a completely different thing to have tickets to 81 home games for a professional baseball team – and have to work extra just to pay for the additional adult beverage tab. I mean come on!

Look, my friend is a great guy and I love talking sports with him. But, these are the types of people I want to shake and say what the hell are you doing?

I apologize if this makes me sound like I am putting myself on a pedestal. I am really not trying to do that. I just can’t get over why people waste their time doing meaningless shit. Again, I am just as much to blame as anybody. It’s something that I have worked hard to overcome, but still will lose countless battles.

It’s about choices. The choice of how YOU spend your time, energy, money, etc. is all up to you. People hate to hear that, but it’s the truth. Believe it or not, you only get a finite amount of choices before you bite the big one. You forget that in the minutiae of the day to day drudgery that life can sometimes be. But, you only get so many.

Keeping with the sports backdrop – how many choices can you truly put in your life’s WIN column? Meaning – how many have added true value to your life – as opposed to sucking the life out of you?

Food for thought on this last day in April 2013.

Follow Dave on Twitter @DavidDomzalski and email him at Stay tuned to Inside Dave’s Head as he follows through with his mission for 2013: Learn to Code. Need Social Media Management for your business? Contact Dave today!


FLASHBACK: My Dec. 2011 Interview with @VivianRosenthal, CEO of @SnapsApp & 2013 @NYTechDay Exhibitor … #NYTechDay

Vivian Rosenthal, CEO of Snaps David Domzalski Interview

Vivian Rosenthal, CEO of SnapsApp.

Note: This article first appeared on my site, Financial Bin.

Please find the transcript of the interview between the David Domzalski and Vivian Rosenthal, CEO of GoldRun LLC and SnapsApp below. Download Snaps! for Google Play and iTunes.

David Domzalski: Please provide a brief background of your experiences prior to your current position.

Vivian Rosenthal@GoldRunGo | @SnapsApp: I received my masters in architecture from Columbia University and then co-founded Tronic, a digital media studio. At Tronic, I worked with numerous technology brands, from HP to Samsung and Sony, to help bring their products and vision to life.

DD: What does a typical day look like for you? What do you like best about your field?

VR: A typical day at GoldRun involves a lot of meetings, both internally and with clients, then quite a bit of emailing, both internally and with clients, and finally brainstorming for future iterations of the business model and product, which is my favorite part. What I most like about the tech field is that it changes nearly every day.

DD: Why did you choose this field in particular?

VR: I love the intersection of technology and culture.

DD: What challenges have you faced in the tech industry?

VR: The technology and development timelines don’t always move as fast as your imagination does.

DD: Who mentored you along the way?

VR: My partner at Tronic, Jesse Seppi, has always been an inspiration to me and a mentor.

DD: What books would you suggest for other women in the field to read?

VR: My favorite two books right now are Ready Player One and the Daemon. Both deal with the future ramifications of technology, both good and bad, as well as hope and determination, which are definitely needed in a startup.

DD: What advice can you offer to women are executives, business owners, or entrepreneurs in the tech field? Where should someone starting out go to school or get their first job?

It’s less about where you go to school or finding the exact right job and more finding a great mentor or co-worker. It’s also about being inspired. Finding something or someone that really lets you trust your own voice and start to develop your ideas and visions.

For more information on GoldRun, check out Vivian’s and the company’s background below:

As founder and CEO of Goldrun (augmented reality app) and co-founder of Tronic Studio (digital media and experiential design company), I’ve had more than a decade worth of experience in technology, media and branding. I’ve spoken at numerous conferences on the intersection of creativity and technology including the recent Tedx conference and CaT conference by Ad Age. I offer a unique insight and perspective based on my experiences and would be honored to share my thoughts to what I believe technology, specifically augmented reality, has in store for the future.

My company GoldRun is a mobile platform that fuses virtual goods, GPS and AR to create a game-like experience that could bring the visually driven interactive experience of the web into the offline space. Working with businesses in the retail, film and automotive industries reinforces my belief that augmented reality is the technological glue that will bind smart business operations and creative/cultural innovation. I’d like to prove given past case studies insights on how AR technology can change social commerce (Airwalk, H&M) or social sharing (HBO-True Blood, Sony-Smurfs) to ultimately drive people from searching online via Google to discovery off-line via GoldRun AR.

GoldRun is creating virtual points of sale, essentially virtual malls. Based on past successful campaigns in the US and UK creating virtual pop-up stores, we’ll be licensing
virtual retail estate to brands. With the culmination of smart phones and augmented reality coming into their own, it’s an exciting time for me to be a pioneer in the
evolution of this new hybrid social commerce application.

Make sure to check out the Financial Bin’s booksEntrepreneur Intervention: Triumphs & Failures of Entrepreneurs and Landlord Intervention: How to Acquire & Manage Rental Property.

#The1Thing Tour: Gary Keller (of Keller Williams fame) Wants to Know the #OneThing Keeping You From Success

The One Thing Temple Gary Keller David Domzalski Anna Domzalski

As most of you know, my wife, Anna, is a Realtor with Keller Williams in Langhorne, PA. In just her first year, she is really kicking ass and has done a ton of business for a newly-minted real estate agent. It’s obvious that she can attribute a lot of her success to the Gary Keller way of doing things. I had a short stint in real estate right around the market crash with Century 21. Granted, I didn’t do much with the opportunity, but KW is light-years ahead of other real estate companies (and many companies in general) with how they approach the development of their people.

Needless to say, when the opportunity came to hear the man himself Gary Keller speak at the Temple Performing Arts Center today, Anna and I jumped at the chance. As I came to find out, he’s also a Wallflowers fan — so he’s the man in my book. Anyway, I know I have been neglecting this blog, but I thought this was a way for me to renew my commitment to post more. Gary talked about his new book, The One Thing, and the lessons learned throughout a lifetime of extraordinary accomplishment.

However, what I enjoyed most about Gary’s talk (aside from the fact that he took a page out of the Steve Jobs style guide) was that it wasn’t about the success in and of itself. It was more about the journey in becoming the successful person you desire to become. Currently, I am on a “self-help” kick you could say. I bought the Think and Grow Rich CD collection for my drive to and from work. I have about an hour drive time each way to Philadelphia each morning, so it helps. On top of that, I have been trying to further develop my spiritual life and relationship with God. It’s a constant work in progress, but as John Maxwell’s Failure Forward explains — failure is just a part of success.

My point here is — and Keller admitted this in his talk — that this book isn’t about anything we don’t already know. Gary wasn’t giving us this earth shattering knowledge today. What he did do (for me at least) is SIMPLIFY things. One quote I took away was “Extraordinary success is sequential not simultaneous.” Another book I am reading is MJ Demarco’s Millionaire Fastlane — and this concept of success being sequential and not simultaneous fits right in with MJ’s doctrine of success / wealth being a PROCESS and not an EVENT.

Something else Gary stressed involved SIX LIES we tell ourselves or that the world tells us. Here they are:

1. Everything matters equally (it doesn’t)

2. Multitasking is important (wow do people get obsessed with this concept)

3. We must lead a disciplined life (no, we must train properly and form correct habits)

4. Willpower is always on will-call (how true is that at 9 pm when you want that chocolate cake?)

5. A balanced life (focus rather on BALANCING your life and center in on the right things)

6. Big is bad (only for those with weak minds and no desire)

We came to find out that the underlying question from all of this is —

What is the ONE THING I can do such that by doing it, everything else will be easier or unnecessary?

1. Everything doesn’t matter equally, so what ONE THING can you do to be a success each day?

2. Multitasking is bull shit and doesn’t work well on humans. It is actually a term derived from computers, but a bunch of “employee training” hacks turned “multitasking” into an overused buzzword. It doesn’t work. Your brain is NOT wired that way. You truly cannot focus on more than one thing at a time. But, trust me, your boss will demand that you MULTITASK tomorrow. What ONE THING should you be doing?

3. What ONE THING or ONE HABIT should you be developing? Think 10,000 hour rule or 10 years. Do it for 4 hours per day, 5 days per week to truly MASTER it.

4. Willpower is as much about TIMING as it is about your character. What ONE THING will you say YES to each day so that you can say NO to everything else? Gary teaches that you should focus on doing your best work (your 4 to 6 hours) before noon. That way, you have the rest of the day to deal with the rest of life … or relax.

5. There is no such thing as a “balanced life.” Focus on the ONE THING each day and you will have more time for your friends, family and health.

6. There’s a great quote in the booklet we received for the talk. It’s from Robert Brault and it goes like this: “We are kept from our goal, not by obstacles, but by a clear path to a lesser goal.” What is the ONE BIG THING you can desire to attain and what ONE SMALL THING will get you there at each point of your journey? Yes, there will be many “ONE SMALL THINGS” that get you to your ONE BIG THING. That’s OK.

Basically, it’s about ACCOUNTABILITY. Do you have somebody to hold you accountable like a coach or mentor? Or do you trust that you can hold yourself accountable? Per Keller, it takes 66 days to form a habit (not the 21 to 30 days you will hear from other sources). That’s a long time — and that’s on average for things like diet and exercise. For other people or other situations, it may take 365 days. The point is, though, that you start. Take that first step (as cliche as it sounds).

You have 7 areas to choose from in which to focus on that ONE THING:

1. Spirtuality

2. Physical health

3. Personal life

4. Key relationships

5. Job / Career

6. Business

7. Finances

You identify that ONE THING and find out what you are ignoring. Then, it has a “halo effect” on the next habit — and that next habit will be easier to make a part of your life.

Let me end this post with this: By not making a choice, a choice is made for you. To start the talk, Keller explained that the default choice (from not making a choice) is your own personal average. It’s not the average of everyone in world. It’s the average you — you have not reached your potential. Don’t fail yourself like that. For extraordinary results (as Keller says), live with purpose, live by your priorities, and live for the productivity. Happiness comes not from the pursuit, but from fulfillment. Figure out your ONE THING, set your daily to 5-year goals and attack it.

Good luck and check out The One Thing. Should be out soon.

Follow Dave on Twitter @DavidDomzalski and email him at Stay tuned to Inside Dave’s Head as he follows through with his mission for 2013: Learn to Code. Need Social Media Management for your business? Contact Dave today!

Ah … memories. What a remarkable time to be the Assistant Editor of “The Hawk” newspaper at St. Joseph’s University. Nine years ago (3/9/04) this Saturday — we were #1 in the country! The Hawk will never die! SJU! You can’t guard him!


Does anybody use this? I will certainly consider it when I’m looking for monetization methods.

Follow Dave on Twitter @DavidDomzalski and email him at Stay tuned to Inside Dave’s Head as he follows through with his mission for 2013: Learn to Code.

Originally posted on TechCrunch:

Metaps, a Japanese startup that offers Android developers a platform to monetize their apps, has secured a JPY 1 billion ($11 million) Series B round from Fidelity Growth Partners Japan and other unnamed existing investors. It said it plans to use the funding to grow its business in Asia and expand to other countries, as well as to hire new staff.

Prior to the Series B round Metaps had raised $5.5 million funding to-date, according to Crunchbase. The company offers an SDK for Android developers to integrate into their apps that allows them to incorporate offers within the app aimed at increasing engagement on the Metaps platform. App users are encouraged to complete tasks such as inviting friends to download the app via social media channels or downloading additional apps to earn virtual currency they can spend in the app, thereby increasing their engagement. The platform also helps developers increase app…

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Love this concept …

Follow Dave on Twitter @DavidDomzalski and email him at Stay tuned to Inside Dave’s Head as he follows through with his mission for 2013: Learn to Code.

Originally posted on TechCrunch:

Although there are a ton of DIY app builders out there, the majority of them are either designed for those with a little bit of coding know-how, or involve drag-and-drop components that are used to create a basic app or mobile website. A new startup called AppGyver (rhymes with MacGyver!) is different. It’s a mobile app prototyper, not an app builder, and it’s aimed at those who need to rapidly iterate on designs during the app-development process.

AppGyver was started a couple of years ago by entrepreneurs Marko Lehtimaki (CEO) and co-founder Henri Vahakainu, but it didn’t go into private beta testing until just this December. Instead, it was being used more as an internal tool for their previous business, which involved building mobile applications for clients.

“To pitch our ideas to brands, it would always take time for us and our designers to put together some…

View original 328 more words

Top 3 Things I Learned About Growth Hacking

this is not growth hacking david domzalski inside daves head

Credit: Wikipedia

As I continue on my learning to code journey (which I promise to get more into next week), I realize that nothing I do will matter if I cannot get the product out to the mass market. Actually, I need to make sure there is even a market out there for what I’m offering if I am to truly be successful. I have learned that marketing, advertising, or whatever else you want to call it (figuring out consumer sentiment maybe?) is not really an easy task.

Sure, Super Bowl commercials make it look so. However, I don’t currently have a few million to throw at a 30-second ad spot to make sure millions around the world see it. Ergo, I am left with trying to figure out how the hell to market my product, service, website or later-to-be designed mobile application.

That brings me to my latest discovery: growth hacking.

I get it — some of you have already heard about this and the concept in and of itself isn’t completely revolutionary. That said, it is mainly the approach growth hackers take that interests me.

So, here are the top 3 things I learned this week about growth hacking below. Please share your thoughts and experience with the growth hacking topic in the comments. You can also email me at or tweet me @DavidDomzalski.

Lesson #1: Growth Hacking Defined

In this article from DailyTekk, Paul Rosania (Product Manager for Growth at Twitter) and Josh Elman (an investor at Greylock Partners who previously led user growth at Twitter — and worked at Facebook, Zazzle and LinkedIn) share their own definitions of growth hacking and what the term really describes.

Rosania says:

Growth hacking is a fancy term for high-impact, high-velocity product marketing. Growth hackers try a lot of ideas, ruthlessly optimizing successes and quickly discarding dead ends. Sometimes these ideas are small – an email subject line, the layout of a webpage – and sometimes they’re big projects like integrating with Facebook’s Open Graph. In all cases, the goal is learning. 

As Elman explains:

Growth hacking isn’t the best term, but it describes a new process for acquiring and engaging users combining traditional marketing and analytical skills with product development skills. In the past, marketing and product development departments were often at odds where marketing groups would be spending significant amounts of money to acquire users but couldn’t get any development resources to build something as simple as new custom landing pages. And on the other side, product development teams would often build what they think users want and will attract users without deeply measuring and understanding the impact of their changes. This concept of “growth hacking” is a recognition that when you focus on understanding your users and how they discover and adopt your products, you can build features that help you acquire and retain more users, rather than just spending marketing dollars. 

The whole article on DailyTekk is worth the read – even just from the standpoint of learning from people with such amazing experience. On top of that, I had not heard of DailyTekk until I found that article. So, it was a good thing to find another solid resource to consult in the future and I’m happy to recommend them here.

Lesson #2: How Do You Implement Growth Hacking?

Once I felt I had a decent grasp of the overall concept, I wanted to get a little more how I could use down the road. Apparently, we shouldn’t necessarily view it as a marketing strategy, but more like a blend of marketing and product development.

Aaron Ginn has more in this TechCrunch article:

Growth is a blend of both marketing and product. While both specialties contain a partial growth perspective, growth hacking is a sub-specialty with the sole focus on pushing metrics and designing outcomes around growth. Matt Humphrey, co-founder of HomeRun, explained that growth hacking is not a new role that fits within marketing. “It’s an entire product and business level understanding of what drives users to the product, back to the product, and into their wallets,” said Humphrey. Growth hackers have a much deeper technical understanding of product as it relates to marketing.

So, growth hacking goes BEYOND marketing in a sense. Interesting.

Lesson #3: I Have Much More to Learn to Be Successful with Growth Hacking

Like anything, a few minutes searching Google doesn’t make you an expert. Otherwise, I would be awesome at programming in Ruby and Python. Right – I’m FAR from it right now.

Anyway, here a few articles to check out to learn more:

Build it and they won’t come: How and why growth hacking came to be

What is a growth hacker?

Growth Hacking 101: Your First 500,000 Users

Introduction to Growth Hacking Course on Udemy

Growth Hacking: The Hot New Way to Get More Customers

Since I had the idea for this “What I Learned” article, I thought maybe I would share things like this more often. Yes, that really is the point of this blog. But, I don’t want to limit it to the CS50x or Skillshare classes. I’ll try to add posts like this as well. I hope it helped. You can also check out this Quora page for more information on growth hacking along with this article on Y Combinator Hacker News and this one on the Kissmetrics blog.

Follow Dave on Twitter @DavidDomzalski and email him at Stay tuned to Inside Dave’s Head as he follows through with his mission for 2013: Learn to Code.

Photo: Wikipedia